by Natalie Hogg | May 15, 2023 | Digital Marketing & Marketing Automation
It’s been three years since the pandemic broke out. You get cocky and think we’re back to normal. Then, a new challenge presents itself to shake your ego to its core. Inflation hits. We’re forced to cut costs and streamline operations. Now as we move further into...
by Natalie Hogg | Apr 13, 2023 | Marketing Strategies
A Look at Bain & Company’s Global Private Equity Report 2023: How To Take Advantage of Investment Opportunities This Year One quarter into 2023, and we’re still cursing the ripple effect of inflation that monopolized the conversation in 2022. February 2023...
by Natalie Hogg | Feb 16, 2023 | Content Marketing
Is Content Marketing a Waste of Time? Is blogging completely pointless? You may be asking: “How is a content marketing expert even asking these questions?” In my experience, content marketing is only as valuable as the strategy and plan you have regarding what to do...
by Natalie Hogg | Feb 15, 2023 | Content Marketing, Digital Marketing & Marketing Automation
It’s 2023 and time to stay up to date on the top digital marketing and content trends. I wasn’t going to start this blog by saying the clichéd term “content is king,” but it’s a well-known marketing hymn for a reason – right? Before we take the phrase as gospel,...
by Natalie Hogg | Feb 15, 2023 | Digital Marketing & Marketing Automation, Marketing Strategies, Thought Leadership
Small and medium-sized businesses (SMBs), defined as companies between $1M and $200M in annual revenue, are often fighting an uphill battle. Aside from raising capital, hiring talent and the other challenges that come with growing a company, these businesses must find...