by Natalie Hogg | Feb 16, 2023 | Content Marketing
Is Content Marketing a Waste of Time? Is blogging completely pointless? You may be asking: “How is a content marketing expert even asking these questions?” In my experience, content marketing is only as valuable as the strategy and plan you have regarding what to do...
by Natalie Hogg | Feb 15, 2023 | Content Marketing, Digital Marketing & Marketing Automation
It’s 2023 and time to stay up to date on the top digital marketing and content trends. I wasn’t going to start this blog by saying the clichéd term “content is king,” but it’s a well-known marketing hymn for a reason – right? Before we take the phrase as gospel,...
by Natalie Hogg | Feb 15, 2023 | Digital Marketing & Marketing Automation, Marketing Strategies, Thought Leadership
Small and medium-sized businesses (SMBs), defined as companies between $1M and $200M in annual revenue, are often fighting an uphill battle. Aside from raising capital, hiring talent and the other challenges that come with growing a company, these businesses must find...
by Natalie Hogg | Feb 15, 2023 | Content Marketing, Video Marketing
Every year, us marketers spend the first few months of the year guessing what the most effective new paid media trends will reign supreme for our clients. Well it’s 2023 and we’re at it again! The challenge is even more difficult for teams marketing to a...
by Natalie Hogg | Feb 10, 2023 | Sales and Marketing Alignment
Join Natalie Hogg and Todd Callen for an open and honest conversation about the misalignment problem plaguing many companies’ sales and marketing teams. In this webinar, you will learn: Common roadblocks to sales and marketing alignment Strategies to recalibrate for...